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Giving users more to swipe about than merely romance fits nicely with Bumble’s feminist founding mission.But this approach also taps into a critical cultural zeitgeist as women push back against the subtle and overt harassment they face in business.[Photo: @ninebagatelles] A post shared by Fast Company (@fastcompany) on After her painful split from Tinder, the last thing Wolfe wanted to do was start another tech company.She sunk into a deep depression and eventually fled Los Angeles for Austin, where she thought she might open a juice bar.Wolfe, who enlisted student ambassadors to make Tinder a hit on college campuses around the country, did the same with Bumble.And now she’s applying a similarly high-energy, wide-net approach to marketing Bumble Bizz.The original dating service will be rebranded as Bumble Honey.



Three years after that first conversation, Bumble has amassed more than 20 million users, and it continues to add more than 50,000 new ones per day.Friends who appeared on Dragons' Den have had the last laugh after turning down Peter Jones' paltry offer and turning their firm into a multi-million pound business.Jonny Pryn and Alex Somervell were told they were 'about to make a big mistake' by media tycoon Mr Jones, after bravely refusing his offer of £60,000 investment.The best friends had presented their idea of children's books which start in English and finish in French of Spanish, helping youngsters to learn foreign languages.

Having decided to only offer 7.5 per cent of their London-based business to an investor, they flatly refused, causing Mr Jones to accuse them of being 'greedy'.

As companies like Uber and Google struggle to overcome public reports of discrimination, a rising cohort of women, from venture capitalists to finance and tech entrepreneurs, are determined to refashion what is acceptable and what is possible in the workplace.